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RESOLUTION NO. 2014-077 OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING THE PERFORMING AND VISUAL ARTS GRANT TASK FORCE’S SELECTION OF THE FISCAL YEAR 2014 PERFORMING AND VISUAL ARTS GRANTS RECIPIENTS AND MONETARY GRANT AWARDS TOTALING $71,037
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RECOMMENDED ACTION
Recommended Action
Council adopt the resolution.
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SUMMARY
In 1997, the City Council approved a Sublease with Live Nation, Inc. (formerly Universal Concerts) that established a process whereby ticket sales proceeds at the Sleep Train (Formerly Coors/Cricket) Amphitheater would be paid to the City and utilized for a Performing and Visual Arts Fund. This fund is to be used for arts grants to the Chula Vista community for the purpose of promoting and stimulating the growth of performing and visual arts within the City of Chula Vista. This year, the Chula Vista Public Library received $72,761 from Live Nation for their 2013 Concert Series with no amount carried over from the previous year.
ENVIRONMENTAL REVIEW
The Development Services Director has reviewed the proposed activity, approving the Performing and Visual Arts Task Force’s selection of grants recipients and monetary grant awards, for compliance with the California Environmental Quality Act (CEQA) and has determined that there is no possibility that the activity in question may have a significant effect on the environment; therefore, pursuant to Section 15061(b)(3) of the State CEQA Guidelines the activity is not subject to CEQA. Thus, no environmental review is necessary.
BOARD/COMMISSION RECOMMENDATION
The Task Force recommends that the City Council award arts funds to groups as outlined in this report. The Cultural Arts Commission endorsed the Task Force recommendations at their meeting on April14th, 2014.
DISCUSSION
Since the program’s inception, the Library Department has administered the Performing and Visual Arts Fund grant application process. The Performing and Visual Arts Grant Application was announced through a press release, advertised on the City of Chula Vista and Library websites, with applications made available online. The period for submittal ran from early December to mid-February, with an application deadline of 5pm, February 14th, 2014.
Twenty-six applications totaling $110,107 in requests were received by the application due date. Upon receipt and review, a copy of each application was distributed to members of the Task Force for their consideration. The Task Force met on April 8th at the Civic Center Library. The Task Force members were:
Jennifer Quijano, Constituent Services Manager, Mayor’s Office, Chula Vista
Darbi Peters, Guest Services Manager, Live Nation
Keff Kover, Director of Visual and Performing Arts, Sweetwater Union High School District
Dr. John Nelson, Assistant Superintendent, Chula Vista Elementary School District
Christine Moore, Chula Vista Cultural Arts Commission
Jason Paguio, Chula Vista Cultural Arts Commission
Al Gore, Chula Vista Cultural Arts Commission
Stephanie Loney, Principal Librarian, Chula Vista Public Library (non-voting)
The twenty- six applications were reviewed and ranked by pre-established criteria. Five applications were not selected by the Task Force for various reasons as outlined briefly below -
Camerena Elementary Garden Club Project was not arts focused
Prime Motivation Project description lacked information
San Diego Opera Outcome of organization uncertain
Unlimited Jazz Dance Productions Project description lacked information
Wolf Canyon Elementary Project request was for transportation/field trips
The Task Force recommended awarding the following twenty-one applications -
List of Grant Recommendations:
• Bonita Vista High School’s Club Blue $2,500
To purchase music, print programs and pay for competition fees in addition to hosting two major events locally.
• Bonita Vista High School’s Sound Unlimited $2,500
To support the 2014-2014 schedule of performances by Sound Unlimited in Chula Vista Elementary Schools, hospitals, senior centers, and community festivals.
• Bonitafest Melodrama $2,500
To support the production of a musical melodrama, to run in conjunction with the Bonitafest, September 24-27, 2014.
• California Ballet $2,500
To provide on-site dance programs in Chula Vista libraries and also onsite lessons at Eastlake High School and Bonita Vista High School.
• CYT San Diego $3,000
To fund a year round season of free public preview performances with classic storybook themes at Chula Vista Library, the Day of the Child event, and a Chula Vista Elementary School.
• Chula Vista Art Guild $1,500
To fund eight (8) art demonstrations and two (2) workshops in Chula Vista.
• Chula Vista Ballet $3,000
To host a gala ballet performance in Chula Vista to include Coppelia excerpts restaged by Nikoloz Makhateli of the Kirov Ballet and guests artists from the Cerri Youth Ballet of Japan.
• City of Chula Vista Harborfest $5,500
To fund the Community Zone at the annual Harborfest event which will include return performers and new performances from Band Review, Native American dancers, and Pacific Island dancers to expand cultural exposure.
• Friends of Chula Vista Library $2,500
To provide a six week painting workshop as part of the Adult Summer Reading Program in the Chula Vista Public Library.
• Friends of Chula Vista Library $2,500
To fund a musical and cultural program that represents the diversity of Chula Vista. Four concerts will take place at the Chula Vista Public Library celebrating Black History Month, Asian Pacific Month, Hispanic Heritage Month, and Native American Month, as well as a jazz concert in the summer.
• High Tech High, Chula Vista $1,500
To fund art supplies, marketing and printing for the High Tech High Mobile Art gallery.
• High Tech High K-12, Chula Vista $5,000
To support the production of the second annual Dia De Los Muertos event in Chula Vista, to be produced in collaboration with Onstage Playhouse on November 1, 2014.
• La Jolla Playhouse $5,000
To fund the Performance Outreach Program (POP) in six Chula Vista Elementary School District locations. Students experience preshow workshops and see a live professional production.
• Onstage Productions $3,000
To develop marketing materials and complex props and sets in Chula Vista’s only live theater.
• Parade Band Foundation $4,100
To fund the Cultural Arts Showcase at the Community Festival Main Stage during the Otay Ranch Town Center annual Parade Band Review and Community Festival. To include performances by professional performing groups.
• San Diego Dance Theater $2,500
To partially fund a performance by the San Diego Dance Theater at the South Chula Vista Library, featuring the Tijuana dance company Grupo de Danza Minerva Tapia.
• San Diego Youth Symphony and Orchestra $10,000
To support the Community Opus Project in the Chula Vista Elementary School District (strings, winds and brass). Opus will also continue with the Community Youth Orchestra, open to advanced elementary school musicians and music students from local middle and high schools.
• Third Avenue Village Association $3,000
To fund the community event “Holiday in the Village” on Third Avenue, Chula Vista, during the 2014 holiday season.
• Visual and Performing Arts Department, SUHSD $5,130
To support the purchase of art panels to be used in the annual District Art Show held at the South Chula Vista Library and also at school sites for Visual Art exhibitions,
• Individual Artist - Betsy Cory $1,307
To fund a baroque musical performance in the Women’s Club of Chula Vista entitled “A Musical Afternoon in Old Venice” that will feature four instrumentalists and a string bass.
• Individual Artist - Carlos Gutierrez $2,500
To teach six monthly painting classes throughout the year on classical acrylic painting at all Chula Vista library branches.
The above grant award recommendations were made by the Task Force with full consideration given to recommendations made at the City Council meeting on April 28th, 2009 that guidelines previously approved should be augmented with the following -
• Applicants use the correct application
• Changes to criteria and how points are awarded
• Expectation of itemized budgets
• Clarification on the amount of funds that can be requested
• Final reports to be completed and filed on time
• Notice that failing to abide by any and all rules could result in funds being withdrawn and affect future applications by individuals or organizations
The previous guidelines were approved by the Chula Vista City Council on December 14th, 1999 and entitled Criteria for the Allocation of the Performing Arts Fund.
DECISION-MAKER CONFLICT
Staff has reviewed the property holdings of the City Council and has found a conflict exists in that Council Member Salas has property holdings within 500 feet of the portion of Third Avenue where the “Holiday in the Village” event will take, which is to be funded by the portion of the grant being awarded to TAVA.
Staff is not independently aware, nor has staff been informed by any City Councilmember, of any other fact that may constitute a basis for a decision maker conflict of interest in this matter.
LINK TO STRATEGIC GOALS
The City’s Strategic Plan has five major goals: Operational Excellence, Economic Vitality, Healthy Community, Strong and Secure Neighborhoods and a Connected Community. Awarding the Performing and Visual Arts Grants to the organizations and individuals listed above supports the Connected Community goal, as many of the projects are free and open to the general public. In addition, the Economic Vitality goal is supported as community events bring investment into the area where they are situated, and lastly, the Healthy Community goal is supported as dance and musical opportunities support physical and mental well-being.
CURRENT YEAR FISCAL IMPACT
There is no current fiscal impact associated with these grants. The recommended fiscal year 2014/2015 grant awards total $71,037. The fund carried no reserve and the amount received from Live Nation totaled $72,761. This leaves $1,724 to be carried over to fiscal year 2015/2016.
ONGOING FISCAL IMPACT
None
ATTACHMENTS
A. Criteria for the Allocation of the Performing Arts Fund as approved by City Council on December 14th, 1999.