Title
RESOLUTION NO. 2017-002 OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA APPROVING PARTICIPATION IN THE SAN DIEGO COUNTY FAIR 2017 STREET BANNER PROGRAM TO PLACE FAIR PROMOTIONAL BANNERS IN THE CITY OF CHULA VISTA FEATURING CITY LOGO AND SAN DIEGO COUNTY FAIR AND PRESENTING SPONSOR LOGOS
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RECOMMENDED ACTION
Recommended Action
Council adopt the resolution.
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SUMMARY
The San Diego County Fair (Fair) has invited the City of Chula Vista to participate in its 2017 Street Banner Program that connects Chula Vista with the largest annual event in San Diego County and one of the ten largest fairs in North America, drawing more than 1.5 million visitors.
ENVIRONMENTAL REVIEW
Environmental Notice
Environmental Notice
The Project qualifies for a Statutory Exemption pursuant to Section 15268 (Ministerial Projects) of the California Environmental Quality Act State Guidelines.
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Environmental Determination
The Director of Development Services has reviewed the proposed project for compliance with the California Environmental Quality Act (CEQA) and has determined that the project qualifies for a Statutory Exemption pursuant to State CEQA Guidelines Section 15268 (Ministerial Projects) because it is temporary, it promotes the annual event, and would not have any permanent effects on the environment. Thus, no further environmental review is required.
BOARD/COMMISSION RECOMMENDATION
Not Applicable
DISCUSSION
The City of Chula Vista has an opportunity to participate in the San Diego County Fair's Street Banner program that promotes the annual event and features local community members and the City logo on banners that are placed in heavy traffic corridors throughout the City. Last year the cities of Chula Vista, Encinitas, San Diego, Santee, and more than 20 other cities and communities in the region participated in the promotion.
The Banner program includes:
City commitment
? Provide 50 working banner poles with hardware.
? Work with the Fair to...
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