Title
CONSIDERATION OF ADOPTING A SPECIAL EVENT SPONSORSHIP AND ENDORSEMENT POLICY
RESOLUTION NO. 2015-099 OF THE CITY COUNCIL OF THE CITY OF CHULA VISTA ADOPTING THE CITY OF CHULA VISTA SPECIAL EVENT SPONSORSHIP AND ENDORSEMENT POLICY
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RECOMMENDED ACTION
Recommended Action
Council adopt the resolution.
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SUMMARY
At the request of Council, the City Manager's Office has created a draft policy to formalize Chula Vista's administrative process regarding the classification of special events as Sponsored or Endorsed by the City of Chula Vista. This policy will provide guidance for staff and event planners on the process for collaborating with the City.
ENVIRONMENTAL REVIEW
The Environmental Review Coordinator has reviewed the proposed activity for compliance with the California Environmental Quality Act (CEQA) and has determined that the activity is not a "Project" as defined under Section 15378(b)(2) of the State CEQA Guidelines because it involves only adoption of a policy that governs how Special Event Sponsorship and Endorsements are issued and therefore is an organizational or administrative activity of government that will not result in a direct or indirect physical change in the environmental; therefore, pursuant to Section 15060(c)(3) of the State CEQA Guidelines the activity is not subject to CEQA. Thus, no environmental review is necessary.
BOARD/COMMISSION RECOMMENDATION
Not applicable
DISCUSSION
The "City of Chula Vista Special Event Sponsorship and Endorsement Policy" was created to provide a process for approving and granting Special Event Sponsorship or Endorsement.
The City of Chula Vista is committed to holding special events that promote Chula Vista and attract residents and visitors. In the last three years, the number of events held in the City has increased 25 percent. Two major events, HarborFest and Starlight Parade, have attracted tens of thousands to the City.
Sponsorship
A City Sponsored eve...
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